Bugatti and Lego Collaborate on New Model Lineup for 2026

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Bugatti and Lego have renewed their partnership, releasing two new models: a Speed Champions version of the Vision Gran Turismo and a more detailed Technic version of the Chiron Pur Sport. Both sets became available on January 1, offering enthusiasts a way to own a piece of Bugatti design at a fraction of the cost of the real vehicles.

Speed Champions: Vision Gran Turismo

The first model, part of Lego’s Speed Champions series, replicates Bugatti’s 2015 Vision Gran Turismo concept car. This kit contains 284 pieces and measures 1.5 inches high, 5.5 inches long, and 3.0 inches wide. Despite its smaller scale, the set accurately captures the design elements of the original, one-off concept.

Technic Series: Chiron Pur Sport

The second offering is a larger, more complex model: the Chiron Pur Sport from Lego’s Technic line. Comprising 771 pieces, this set measures 3.0 inches high, 11.0 inches long, and 5.0 inches wide. The increased piece count allows for a greater level of detail, bringing the hypercar’s design to life in a more intricate manner.

Pricing and Availability

Both models are available for purchase starting January 1. The Vision Gran Turismo set retails for $27.99 on Lego’s official site, while the Chiron Pur Sport is priced at $64.99. Bugatti’s website lists the same sets for an additional $5 each. This collaboration provides car enthusiasts and Lego fans alike with accessible versions of high-performance vehicles.

The partnership demonstrates how luxury brands can extend their reach through licensed toy products, offering a tangible connection to their designs at a lower price point. These kits serve as both collectibles and engaging builds for fans of automotive engineering and design.